Brand Marketing Manager

Job Title: Brand Marketing Manager
Contract Type: Permanent
Location: Japan
Salary: 9000000 - 11500000
Reference: 9436
Contact Name: Cameron Fraser
Job Published: February 06, 2018 17:44

Job Description

This is an excellent opportunity to lead the marketing for one of the top brands of a well-known international homeware company. You would have a chance to develop your people management skills within a growing company that offers a competitive salary and a progressive work-life balance.
This role is responsible for:
  • Leading market research and analysis
  • Managing current product line and new product launches, including:
    • Setting prices
    • Coordinating product development and design
    • Organising advertising campaigns
    • Monitoring sales performance to effectively market products/services
  • Monitor, analyse and evaluate market trends (both domestic and international), consumer behaviour, and competitor activity to identify market opportunities for the product/service
  • Review product performance and consumer feedback to generate new product ideas. Identifying product/service changes to meet consumer needs
  • Collaborate with other areas of the company (e.g. R&D, production) to implement changes
  • Preparing sales forecasts and budgets, monAitoring sales volume, revenues and costs against forecasts
  • Liaising with agencies (advertising / promotions / PR) to design campaigns and sales collateral that are effective and appropriate
  • Managing a focused product marketing team
Necessary skills
  • Native Japanese / at least business-level English
  • Bachelors degree
  • At least 3 years marketing experience (product marketing background strongly preferred)
  • Leadership skills
  • Logical 
  • Positive and a self-starter
  • Able to lead a project from start to finish