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Social Media Specialist

Job Title: Social Media Specialist
Contract Type: Permanent
Location: Shibuya-ku, Japan
Industry:
Salary: 6000000 - 7500000
Reference: 10306
Contact Name: Ayumi Shimizu
Job Published: May 28, 2018 09:00

Job Description

Job Title: Social Media Specialist

Contract type: Permanent

Location: Tokyo

Industry: Sports industry

Salary: 6 – 7.5M

 

Key Responsibilities

- Ensures the brand is engaging its key target audiences across the top of the funnel – the Social Media Channels,

driving conversion down the funnel to Owned Platforms – directly or indirectly

- Secures consistent, brand adequate and inclusive tone of voice. Drives emotional reaction.

- Optimizes channel adequate scheduling and content commissioning, builds relevance for cross network themes following the horizontal programming strategy

- Ensures all the brand's Social channels are best in class in terms of experience, performance and delivers against business objectives

- Builds and enhances community management, upgrading consumer relations

- Defines and grows the social content creator program, ensuring that we bring new storytelling talent into our Network and open new audience potentials

- Increases internal understanding of new and distributed media, ensuring all content is suitable for the everchanging distribution landscape and act spearhead for social

 

Skills & Knowledge

- Extensive Social Media knowledge and expertise

- At least 3 years of Social Media job experience for leading local social publishers

- Marketing background and affinity

- Experience in social content commissioning and creation

- Excellent industry knowledge

- Social native

- Analytic thinking, high affinity to data, with ability to translate into strategy and concrete initiatives

- Story teller

- Excellent internal Communication and Social skills

- Curious, open, creative

- Leadership skills – to lead network of external contributors and channel managers, good presenter and

motivator

- Problem solver