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Short and Sweet

Short and Sweet is FocusCore's video blog to entertain and educate you with the professional recruitment knowledge and experience by David Sweet, founder and Director of FocusCore. Some content are focused more to the recruitment side, but even when you are a jobseeker, it will benefit you greatly to know what the hiring managers are thinking and looking at when they are interviewing you.

Episode #20: Virtual bench

Do you have a virtual bench, a database where you store candidates you can contact and bring in right away when hiring is urgent.

Episode #19: Selling your company

How do you make your company compelling to your candidates? Do you still ask that question "Why do you want to join our company?" Would you like to know a better approach, especially a method that works best in Japan? Well, you're at the right place. Be sure to watch the video until the end.

Episode #18: Social media in recruitment

Social media is now a unignorable part in the modern days. Use it wisely, to better find candidates online. Remember, everyone is on the internet, and you should be showing yourself too.

Episode #17 part 5: How to hire effectively for SMEs in Japan - Do reference checks

​Did the person join and leave the company in less then a month? Did they have troubles after you've hired them? Do reference checks to prevent this from happening. It is worth spending the time for since it will save you more money then you think.

Episode #17 part 4: How to hire effectively for SMEs in Japan - Have a telephone screening

​Have you ever had a bad interview? The person came to the interview, doesn't seem to be the person you're looking for, and waisted all that time in preparation and interviewing? Having a telephone screening before the interview prevents this problem quickly.

Episode #17 part 3: How to hire effectively for SMEs in Japan - Get a database

​Keeping a database of who you've met in the past is crucial for better hiring.

Episode #17 part 2: How to hire effectively for SMEs in Japan - Positive messaging

​As a SME in Japan, you need to have a positive attitude for your clients, candidates, and to your recruiter. Here is why.

Episode #17 part 1: How to hire effectively for SMEs in Japan - Introduction

An introduction video for SMEs to hire more effectively in Japan.

Episode #16: How to ace a video interview

As the world is facing a challenge, we too need to adapt to the changes. Here are 7 great tips to ace a video interview!

Episode #15: Time management for new managers

All people should, and want to know about time management. Tips, tricks, and solutions to effectively use their 24 hours. And especially new managers, who just gained more responsibilities and duties in their work, want to know more about this. Well, then you're at the right place. This video is exactly for you!

Episode #14: 5 steps to help your interview process

This video is a bit different than others; the purpose here is to help company owners and hiring managers to build a better interview process. This video will also benefit those who are seeking for jobs, to understand the interviewers' thoughts and better prepare to fulfill expectations.

Episode #13: 7 days 7 marathons

David talks about his big charity run "7 days 7 marathons" Great chance for everyone to get involved and act for a great cause!

Episode #12: How to do a great interview part 3/3 - Phone interview

Do you know how to ace an interview? In this video, David explains how to do a great interview. This is the third and final part of an interview trilogy, and in this video he will take you through how to make a great impression on a phone interview.

Episode #11: How to do a great interview part 2/3 - What to do during an interview

Do you know how to ace an interview? In this video, David explains how to do a great interview. This is the second part of an interview trilogy, and in this video he will take you through what to do during the interview.

Episode #10: How to do a great interview part 1/3 - Preparing ahead of the interview

Do you know how to ace an interview? In this video, David explains how to do a great interview. This is the first part of an interview trilogy, and in this video he talks about how to prepare in order to succeed in an interview.

Episode #9: How to create a great resume?

What makes a great resume? For HR and hiring managers, a resume is another piece of paper they glance through in their daily duties. Yours needs to stand out from the others. How do you do it? Here are 4 simple steps you can follow.

Episode #8: Sustainability

Sustainability is shouted out globally nowadays. It's nothing new in Japan, but what does your company do for sustainability? Here's what we do.

Episode #7: How do you choose a recruiter?

Simple episode. There are so many recruiters out there in the world, but do you know how to choose one from another? What makes a good recruiter and how can you tell they will help you out through your career?

Episode #6: What to do before you start looking for a job?

You know you want to change jobs, but have you given it good thought for? Or in fact, do you know what to think about to make that decision?

Episode #5: Train or Hire?

Do you want to train a newly joined employee, or do you want to hire an already trained employee? Both has its pros and cons, but they are two very different things. Watch the video, and decide if you want to train, or simply hire.

Episode #4: Does your HR team have a marketing plan?

​Simple as the title is, does your HR team have a marketing plan? Even with the candidate shortage in Japan, only a limited number of companies have a so called marketing plan in place. A marketing plan, looks like nothing to make money, but is a very important thing to have to present and attract the right candidates to your company.

Episode #3:Values

Does your company, your management team, or you yourself have a value that you can rely on? Or does the company run on strict rules and is a place to just work and try not to do trouble? David talks about the importance of setting agreeable values to in-power not just the whole company, but how you work and be more effective.

Episode #2: How has running affected my business?

​David is a well known athlete to his friends, especially in love with running. How has that changed him as a business person, and what benefits did he achieve?

Episode #1: Thank you

In this episode, David says thanks to all that helped upkeep the company since we've had it running for 8 years! Just like other companies, FocusCore wouldn't be if we were by ourselves, and this first episode was a great opportunity to shout that out to the world. Thank you all for your support.